Bouncy and punchy, Super Saiyan Jay’s springy beat on ‘Keep It Direct’ is impossible to get out of your head. The short and sweet boom bap hip-hop track carries itself on a simple but addictive chorus that just goes on and on till you can’t help but hum it all day long. It’s the right kind of summer hip-hop banger that you want to bump on a car ride, for the pre game, or right after the first round of shots. Be your authentic self, don’t beat around the bush, and just keep it straight, live and direct.